Favorite Beer: Bell’s Brewery – Two Hearted Ale
Favorite Brewery: The Bruery
Bio: With over 20 years of event focused marketing and promotions, Richard Barrenechea has been able to take concepts and develop strategies to get the maximum amount of visibility in an effort to create the buzz to make them successful. From developing promotional tools, to creating and launching online and offline campaigns focused on capturing attention, data and creating a conversation with past and potential customers. With a strong background in branding, Richard recognizes the importance of consistency, trust and delivering beyond expectations. From maximizing marketing campaigns, directing advertisements and managing promotions, our marketing director can create solutions to make the smallest concept, product or event a successful one.